EARLY-STAGE B2B SAAS · PRE-SEED TO SERIES A
pipeline you can take to your board. not impressions you have to explain.
We build and run your paid acquisition inside your own accounts, with reporting tied to pipeline and CAC. For founders who qualify, our fee stays deferred until the system is live and hitting the numbers we set together.
Trusted by founders at
THE QUESTION
you've weighed this already
You know paid is the next lever. The question holding you back isn't whether to run it. It's whether it will work before your next raise, and whether handing it to an agency means losing control of your own growth. Both of those are fair. This page is here to answer them.
THE OFFER
the saas pipeline sprint
A 90-day plan to design, build, launch, and run a paid acquisition system for your SaaS. Everything lives in your accounts. Everything is measured against pipeline and CAC, not vanity metrics.
$1,000
/mo management fee · separate from ad spend
WHAT'S INCLUDED
- A channel and 90-day test plan mapped to your ACV, sales cycle, and vertical
- Full build: campaigns, tracking, audiences, and creative
- Ongoing management and optimization against your CAC and pipeline targets
- Reporting that ties spend to pipeline, not impressions and clicks
- Flat $1,000 per month management fee, separate from ad spend, with no lock-in. Cancel anytime, like a subscription.
Budgets above roughly $10K a month are tiered to match the added build and management load.
DEFERRED-FEE GUARANTEE
you shouldn't pay for a system that isn't working yet
For qualified prospects, we defer our management fee. It doesn't start until your system is live and meeting the success criteria we define together at the outset. Miss those criteria and you walk, keeping everything we built: accounts, tracking, audiences, and creative.
The deferred-fee guarantee is offered selectively to qualified prospects only. Terms and conditions apply and are confirmed before we begin. We'll tell you on the call whether you qualify.
When your fee starts
We build your system
System goes live
It hits the numbers
THE DIFFERENCE
what you get that most agencies won't give you
01
you own everything, from day one
Accounts, tracking, audiences, creative. If we ever part ways, nothing walks out the door with us.
02
pipeline and cac, not impressions
Numbers you can put in front of your board, not a dashboard of clicks.
03
a flat fee, not a cut of your spend
$1,000 a month means our incentive is your result, not the size of your budget.
04
no lock-in
Cancel anytime, like a subscription. We keep the account because the work keeps working, not because a contract says so.
05
we turn people away
Capacity is capped on purpose, so your account gets managed, not parked.
FIT
this works if you fit. if you don't, we'll tell you.
- You're an early-stage B2B SaaS founder, pre-seed to Series A
- You've raised, or you're revenue-funded, with budget set aside for paid
- You can commit at least $3K a month to paid acquisition
- You want growth owned in your accounts and measured in pipeline
- You're pre-revenue and funding ads out of personal savings. Under about $3K a month, paid can't produce enough signal in 90 days to prove anything, and we'll say it's too early before we take your money.
- You want vanity metrics. We report pipeline and CAC.
- You want a long-term contract for security. We don't do them. It's cancel-anytime, like a subscription.
CAPACITY
we run a maximum of 8 accounts at a time
We take on two to three new founders a month and keep the roster small on purpose. It's the only way to give paid the hands-on management it needs. When the seats are full, new founders go on a waitlist.
ACTIVE ROSTER · 8 SEATS
QUESTIONS
the things founders ask before they book
What does it cost?
A flat $1,000 per month to manage your paid, separate from ad spend, which stays in your accounts. No lock-in, cancel anytime like a subscription. Budgets above roughly $10K a month are tiered.
How does the deferred-fee guarantee work?
For qualified prospects, our fee is deferred until the system is live and hitting the success criteria we agree on up front. Miss them and you walk with everything built. It's offered selectively, terms and conditions apply, and we confirm eligibility before we begin.
Who owns the accounts and data?
You do, from day one. We build inside your accounts, never ours.
Which channels do you run?
It depends on your ACV, motion, and sales cycle. Higher-ACV, longer-cycle SaaS usually fits LinkedIn. Lower-ACV or self-serve usually fits Google or Meta. We map it on the call before you spend a dollar.
How soon do we go live?
Typically within the first two to three weeks, once accounts, tracking, and creative are in place.
Do you work with any B2B SaaS?
Early-stage, pre-seed to Series A, with at least $3K a month committable. If you're outside that, we'll say so.
LAST STEP
ready to see if paid can carry your next raise?
Book a strategy call. We'll pressure-test your fit, map the 90-day plan, and tell you honestly whether now is the right time. If it isn't, we'll say that too.
30 minutes, no obligation. If you're not a fit, you'll leave with a clear read on why.