Have you ever heard of someone doing keyword research with ChatGPT?
ChatGPT is a real game-changer when it comes to PPC keyword research. With ChatGPT’s help, you can uncover a goldmine of high-quality keywords that can supercharge your PPC campaigns and drive more traffic and conversions. In this guide, I will share some tricks and strategies for mastering PPC keyword research with ChatGPT.
But why is ChatGPT so important for PPC keyword research, you ask?
Well, for starters, it can save you a ton of time and effort. Instead of manually researching keywords and brainstorming ideas, you can simply input a few seed keywords into ChatGPT and let it do the hard work while you work smart. It’ll generate a list of related keywords that you might not have thought of on your own, giving you a huge advantage over your competitors. Doing keyword research with ChatGPT could be an alien concept for you, however, this alien could make your life a lot easy
But that’s not all.
Jump to:
Maximize PPC Success with ChatGPT Keyword Research Prompts
PPC Keyword Research with ChatGPT
Niche-Based Keyword Research With ChatGPT
Keyword ideas based on Questions
Basic Keyword Research – From Google To ChatGPT
PPC Keyword Research on Target Audience using ChatGPT
Using ChatGPT to Match Keywords to User Personas and their Search Intent
How to streamline your PPC Keyword categorization with ChatGPT
How ChatGPT Can Help You Cluster Your PPC Keywords
Expanding Your PPC Keywords with Chat GPT: Pattern Spotting Made Easy
ChatGPT vs. PPC Keyword Research Tools
ChatGPT: Your go-to partner for your PPC campaigns
Keyword research with ChatGPT can also help you identify long-tail keywords that are highly relevant to your target audience. These are the types of keywords that can have a big impact on your PPC campaign’s performance, as they’re often more specific and less competitive than broader keywords.
Plus, ChatGPT is always learning and improving. As you use it more and more, it’ll start to understand your preferences and suggest even better keyword ideas based on your past searches.
Don’t just sit on the idea, give it a try and see for yourself just how powerful it can be!
Still, if you are stuck and unable to find a clear pathway, we are here to lead. In this article, we have combined various prompt examples to give you a better understanding of how to do your PPC keyword research with ChatGPT.
Maximize PPC Success with ChatGPT Keyword Research Prompts
To maximize the success of your PPC campaigns, it’s important to conduct effective keyword research and optimize your campaigns accordingly. This is where keyword research with ChatGPT comes in handy. ChatGPT’s advanced language processing and machine learning capabilities can assist you in generating a comprehensive list of keywords that your target audience is searching for.
However, simply targeting the right keywords isn’t enough. You also need to optimize your ad copy and landing pages to increase relevance and drive conversions. ChatGPT can help you analyze the search intent behind each keyword, enabling you to customize your ad messaging and landing page experience to match the user’s needs and improve your chances of conversion.
Monitoring and optimizing your campaigns regularly is also essential to maximize your PPC success. ChatGPT can provide insights into your competitors’ strategies, identify new keyword opportunities, and refine your bidding strategy to enhance your performance and remain competitive.
When it comes to PPC campaigns, keyword research is key.
Here are some prompts for keyword research with ChatGPT that can help you identify profitable keywords for your campaigns, no matter your niche.
Example:
What Are The {X} Most Popular Techniques Used In {Topic}?
Prompt:
What are the 3 most popular techniques used in PPC
In this prompt, you get to know what are the most popular techniques of a PPC campaign i.e., Keyword research, Ad copy writing, and Bid management. Not only this, it provides you with the logic of why these three are listed as the most popular ones.
Anyhow this prompt dished out the most significant aspect of Pay-Per-Click. You can tailor the prompt according to your requirements.
Let’s move on and see what more ChatGPT has to offer.
PPC Keyword Research with ChatGPT
Before diving into the process of research, one should jot down all the avenues available to them. There are several ways to research keywords for your PPC campaign.
What are those? Let’s ask ChatGPT
Example:
How to do keyword research for {Topic}. Give {X} easy ways with a short description.
Prompt:
How to do keyword research for PPC. Give 3 easy ways with short description.
Just like any other keyword research, in PPC you should have some keyword research tools, research on competitors’ keywords, and types of keywords, and last but not least Customer Feedback can help you integrate keywords that are most relevant to your campaigns.
It is important to note here that this guide on keyword research with ChatGPT is not here to steer you away from traditional tools. Instead, it’s here to show you how you can use ChatGPT to whip up some fresh ideas that you can verify with those tools.
So, don’t throw away your traditional tools just yet! Instead, spice things up by adding ChatGPT to your keyword research game. You might just discover some hidden gems that your competitors have overlooked.
Note: If you’re in a hurry to get those keywords without ChatGPT blabbering on, just throw in the prompt “list without description”, it’s like telling ChatGPT to give it to you straight, no chaser.
Niche-Based Keyword Research With ChatGPT
One of the many charms of this powerful AI tool, it just doesn’t play favorites. It encapsulates information from every field and walk of life. So, rest assured no matter your niche, regardless of its popularity, ChatGPT can get you the keywords for your company’s PPC campaign.
Let’s find out how to do keyword research with ChatGPT for different industries’ PPC campaigns.
Example 1:
Give top {X} keywords without description for {Industry name} {topic}
Prompt 1:
Give top 5 keywords without description for real estate PPC campaign
I asked for 5 top keywords for real estate business, you can ask for as many keywords as you want. This bank comes without a limit.
Now let’s say you run a Law firm but are unable to figure out the right keywords. You can either take help from the traditional tools or ChatGPT, it’s your call.
Prompt 2:
Give top 5 keywords without description for a Law firm PPC campaign
This was a simple keyword research with ChatGPT to get you started, but we all know keyword research is more complex than we think.
There are certain strategies that you need to use while doing keyword research. For example, using long-tail keywords, choosing negative keywords, identifying demographics, and target audiences, etc.
Yes, there is a lot more, and it might sound boring and hectic, but once you get the hang of it, it’s like a walk in the park. Then again you can always hire a PPC agency to handle all these tasks for you while you just focus on your business.
Long-Tail Keyword Research
Don’t overlook the power of long-tail keywords! ChatGPT makes long-tail keyword research a breeze, so you can target more specific search terms and drive higher-quality traffic to your site.
If you’re running a law firm and want to attract more clients, it’s important to do your due diligence and really dig deep to find the right keywords for your niche. But don’t worry, ChatGPT can help you with that.
Example:
Give top {X}long-tail keywords without description for a {Niche} {Topic}
Prompt:
Give top 5 long-tail keywords without description for a Law firm PPC campaign
Note: You can use similar prompts to find different types of keywords for your industry.
Negative keywords
Let’s say you want a list of negative keywords, instead of scrolling through a myriad of keywords just ask ChatGPT, saves time and money.
Example:
Give top {X} negative keywords without description for a {Niche} {Topic}
Prompt:
Give top 5 negative keywords without description for a Law firm PPC campaign
Semantically related keywords research
Forget about spending a fortune on PPC research tools!
Ask ChatGPT for the top semantically related keywords and entities for any PPC campaign.
Example:
Give top [X} Semantically Related Keywords And Entities without description for {Niche} {Topic}
Prompt:
Give top 5 Semantically Related Keywords And Entities without description for a Law firm PPC campaign
Until now we have explored ChatGPT using a single prompt, what if we change the prompt a bit and add multiple prompts?
For example:
- Provide {X} most popular sub-topics for {Topic}?
- Provide a list without description top {X} most popular keywords for {Topic}
- Provide top {X} long-tail keywords for {Topic}
- Provide top {X} negative keywords for {Topic}
Prompt:
Perform the following steps in a consecutive order Step 1, Step 2, Step 3, and Step 4. Step 1 -Provide 2 most popular sub-topics for Law firm PPC. Step 2-Provide top 2 most popular keywords for Law firm PPC without description. Step 3-Provide top 2 long-tail keywords for a Law firm. Step 4- Provide top 2 negative keywords for a Law firm
This is known as the onion method of giving prompts to ChatGPT. It is used to extract in-depth and comprehensive answers from ChatGPT. It entails asking a sequence of increasingly particular questions or cues, much like peeling back the layers of an onion. By implementing this technique you can find the relevant information in a matter of seconds.
Keyword ideas based on Questions
Many people search for different industries and services using questions. It can give you an idea of choosing the right keywords for your PPC campaign based on the most popular searched questions related to your business.
You can extract this data using ChatGPT.
Example:
List some most popular questions that people search regarding {Topic}
Prompt:
List some most popular questions that people search regarding Law firms
Basic Keyword Research – From Google To ChatGPT
Do you know the easiest and most basic keyword research that can be carried out on Google?
It comes without a subscription or any payment plans.
Want to know how it’s done?
For instance, you are looking for a PPC agency for your business. Here’s what any human would do unless you are a robot.
All these keywords with PPC indicate that these terms are mostly searched when it comes to PPC. We can do the same or even ask for more specific information using ChatGPT.
Prompt:
What are the most popular keywords used with the keyword ‘PPC’?
PPC Keyword Research on Target Audience using ChatGPT
Keyword research with ChatGPT can help you identify the most relevant and profitable keywords for your target audience. By analyzing the language and search patterns of your target audience, ChatGPT can generate a list of keywords that align with their search intent and improve your chances of conversion.
To conduct effective target audience keyword research with ChatGPT, start by identifying your ideal customer profile. This includes factors such as demographics, interests, and pain points. By understanding your target audience’s needs and preferences, you can tailor your keyword targeting and ad messaging to resonate with them.
Once you have a clear understanding of your target audience, use ChatGPT to generate a list of long-tail and related keywords that align with their search intent. Analyze the search volume and competition level of each keyword, and prioritize those that are highly relevant and profitable for your business.
With many other perks, ChatGPT can also provide you with insights into buyer personas. You need to know about your target audience while crafting your PPC campaign.
For example:
With ChatGPT’s persona-based approach, companies can gain valuable insights into their audience and create personalized products and messaging that resonate with customers.
Prompt:
Provide a list 5 keywords for Beauty and Skincare industry each for the different types of target audience
You can also ask for different keywords based on the target audience persona.
Prompt
For the Beauty and Skin Care target audience and their personas, provide 3 long-tail keywords, 3 exact-match keywords, 3 negative keywords, and 3 broad keywords, and put the information in a table.
Another way of finding what your target audience is looking for is to search for the questions they usually ask. This will give you a better idea of your buyer’s persona and you can align your marketing goals accordingly.
Prompt:
For each target audience persona, give most popular questions they search for
You pretty much can get all the information you need for your Google ads or PPC campaign with ChatGPT. Not only this even for your business goals, this AI tool can lend some useful insights that can help your business grow.
Using ChatGPT to Match Keywords to User Personas and their Search Intent
When it comes to PPC campaigns, it’s all about understanding your audience. From those new to the game to seasoned pros, you need to cater to their every search query.
For example, someone new to the world of skincare might search for “how to start a skincare routine” while someone ready to commit to a purchase may look for “best deals on skincare products.”
With the help of ChatGPT, you can generate keyword ideas that are right on the money. Let’s chat with ChatGPT and find out how it can help us find the intent of our target audience.
Prompt:
Provide 5 keywords for the Beauty and Skin Care industry that would appeal to eco-conscious consumers based on their search intent.
How to streamline your PPC Keyword categorization with ChatGPT
Keyword categorization is an important step in optimizing your PPC campaigns, as it allows you to organize your keywords based on specific themes and target them more effectively.
Traditionally, this process involved manual sorting and filtering of keywords, which could be time-consuming and prone to errors.
However, with ChatGPT, you can quickly categorize your keywords without the need for complex spreadsheets or manual work.
By inputting your list of PPC keywords, ChatGPT can provide you with categorized groups that you can use to optimize your campaigns and improve your ad targeting.
Prompt:
Provide a list of keywords associated with the Beauty and Skin Care industry and filter them into categories based on their target audience, searcher intent, and search volume. Provide the information in a table
It’s important to remember that relying on ChatGPT’s search volume information for your keyword research is like trusting a Magic 8 ball for investment advice, not the best idea.
So, when filtering your list of Beauty and Skin Care industry keywords into categories based on the target audience and searcher intent, be sure to incorporate keyword metrics from reliable keyword research tools to ensure accuracy.
How ChatGPT Can Help You Cluster Your PPC Keywords
Do you want to get more value out of your PPC campaigns?
One of the ways you can do that is by grouping related keywords with the same intent. By doing so, you can create a single ad that targets multiple keywords, saving you time and money. ChatGPT can help you cluster your PPC keywords, making it easier for you to identify which ones are related and should be grouped together.
For example, if you are running a PPC campaign for a car dealership, you can use ChatGPT to cluster keywords related to different car models, such as “Honda Civic,” “Toyota Camry,” and “Ford Mustang.” By grouping these keywords, you can create more specific ad groups and ad copy that are tailored to each model, which can lead to higher click-through rates and conversions.
Another way to use ChatGPT for keyword clustering in automotive PPC is to group keywords based on searcher intent, such as “buying a new car,” “car financing,” or “car insurance.” By clustering these keywords, you can create targeted ad groups and ad copy that are more relevant to the searcher’s intent, which can improve your ad performance.
Prompt:
Organize the relevant keywords for the Automotive industry into groups based on People Also Ask, and give a short name to each group, put information in table
Expanding Your PPC Keywords with Chat GPT: Pattern Spotting Made Easy
Keyword research is an essential part of any successful PPC campaign. However, the process can be time-consuming and overwhelming. Fortunately, Chat GPT can help you generate new and related keywords by pattern spotting. Here are some patterns you can use to expand your PPC keywords:
Question-based patterns
Using common question words such as “who,” “what,” “where,” “why,” “how,” “are,” “can,” “do,” or “does” can help you identify search intent.
Brand
Including brand names in your PPC campaign can help you target specific audiences.
Comparison-based patterns
Comparison keywords can help you target users who are looking for alternatives or options.
Location Patterns
Adding location-based keywords can help you target specific geographic areas.
Search Intent
Identifying the search intent behind a keyword can help you create more effective ads.
Note: You can either search each one separately or all together, the results won’t be impacted.
Prompt:
Provide 3 PPC keywords for the Automotive industry for five different patterns, along with a short name for each group, and put the information in a table.
By using these patterns, you can easily generate new and relevant PPC keywords that will help you reach your target audience.
Keyword Research with ChatGPT vs. PPC Keyword Research Tools
When it comes to PPC keyword research, there are a plethora of tools available on the market. But have you ever considered using ChatGPT for your PPC keyword research needs?
Let’s take a look at how ChatGPT compares to traditional PPC keyword research tools.
First off, let’s talk about the cost. PPC keyword research tools often come with a price tag, while ChatGPT can be used for free. However, with that said, some PPC keyword research tools offer a free version, which may have limited functionality.
One of the main advantages of using PPC keyword research tools is that they offer a wealth of data, including search volume, CPC, and competition level. This data can be instrumental in optimizing your PPC campaigns for success. ChatGPT, on the other hand, may suggest keywords that are not backed up by data or metrics, making it more challenging to make informed decisions.
However, ChatGPT can offer a fresh perspective and generate unique and creative keywords that traditional keyword research tools may not provide. It can also save you time and effort, as you can generate keywords by simply prompting ChatGPT, without having to use various filters and options in traditional tools. Keyword Research with ChatGPT let’s you dig into more ideas and concepts that you could use for your PPC campaign and business as well.
Let’s take a look at an example.
Suppose you’re running a PPC campaign for a pet store that specializes in selling dog supplies. You could use a traditional PPC keyword research tool and filter for high-volume keywords related to “dog supplies,” “dog food,” and “dog toys.”
However, with ChatGPT, you could prompt it with a question like “What are some unique and creative keywords for a dog supply store?” and generate keywords like “paw protectors,” “chew-proof toys,” or “eco-friendly leashes.”
Of course, the accuracy of ChatGPT-generated keywords depends on the quality of the prompt and the training data. But with a little bit of fine-tuning and verification, ChatGPT can be a useful tool for PPC keyword research.
ChatGPT: Your go-to partner for your PPC campaigns
If you’re looking to streamline your PPC workflows and optimize your campaigns, ChatGPT can be a valuable tool in your arsenal. Whether you need help with keyword research, ad copywriting, or data analysis, ChatGPT can save you time and effort. By leveraging the power of artificial intelligence, ChatGPT can help you uncover new ideas and insights that you might have overlooked, allowing you to create more effective campaigns and achieve better results. So if you’re looking to stay ahead of the competition in the fast-paced world of PPC, give ChatGPT a try today.
Wrap Up
Well, there you have it, a guide that not only enlists different examples to help you understand how to use AI tools like Chat Gpt for your keyword research but also offers a helping hand.
If you’re still feeling lost, don’t worry!
Ad Labz is here to save the day! We’ll conduct a full Google Audit and implement the necessary strategies to boost your sales and ROI. So why stress over keyword research when you can sit back, relax, and let the experts take care of it?